Teens Giving up on Facebook?
A recent survey by the gaming site, Roiworld among 600 teens age 13 to 17 found that teens spend two hours per day online on average, 80% of which is spent using a social network. These same teens are, however, showing signs of “Facebook Fatigue.” Nearly one in five (19%) who have an account no longer visit Facebook or are using it less.
Of the group that are saying goodbye to Facebook, 45% have lost interest, 16% are leaving because their parents are there, 14% say there are “too many adults/older people” and 13% are concerned about the privacy of their personal information.
While interest in Facebook may be waning, it’s still the most popular social network among teens — 78% have created a profile and 69% still use it. YouTube ranks second; 64% of teens claim to have a YouTube profile and continue to use the site. MySpace comes in a distant third (41%) and Twitter takes the fourth spot (20%).
The study also suggests that the teens that continue to stick to Facebook do so primarily to play games. Roiworld found that more than one-third of the teens who play games on Facebook admit to spending at least 50% of their time on the site immersed in gameplay. The online gaming trend extends far beyond Facebook, as 75% of surveyed teens claim to play games on the web.
The research purports that 43% of teens using social sites have spent money within a social network. They’re purchasing items such as currency for virtual items (35%), music (33%), avatar accessories (30%) and points to level up (23%). Nearly half of this crowd (49%) indicate that they have an allowance for such expenditures.
http://awesomedc.com/2010/07/03/teens-giving-up-on-facebook/.
